Last updated June 2026 — Added Knowatoa entry; updated SE Ranking pricing following SE Visible rebranding; refreshed Profound and Scrunch plan details.
TL;DR
Google AI Overviews appeared in up to 25% of all queries at peak in 2025. When they fire, they collapse organic CTR by 61% and push a zero-click rate of ~83%. Being cited inside the Overview is no longer optional brand strategy — it is measurable, trackable, and fixable.
Temso is the top pick: it monitors your brand mentions, citations, and share of voice inside Google AI Overviews (plus AI Mode, ChatGPT, Perplexity, Gemini, Grok, Copilot, and Meta AI) and turns the monitoring data into a prioritised action plan — all from $89/mo with no per-engine add-on fees. Profound is the enterprise standard for citation depth. SE Ranking is the strongest choice for SEO-native teams that want Google AI Overviews coverage built into their existing workflow.
At a glance
| # | Tool | Best for | Entry price | AI Overviews included |
|---|---|---|---|---|
| 1 | Temso | SMBs and SaaS teams wanting monitoring + execution in one tool | $89/mo | Yes — all plans |
| 2 | Profound | Enterprise citation intelligence | $399/mo (effective) | Yes |
| 3 | SE Ranking / SE Visible | SEO agencies + practitioners | $129/mo (Core) | Yes — daily |
| 4 | Ahrefs Brand Radar | Large-scale competitive research | $199/mo add-on | Yes — Aug 2024 historical |
| 5 | Peec AI | Agencies needing unlimited seats | €85/mo | Yes — daily |
| 6 | Semrush AI Visibility Toolkit | Teams already on Semrush | $99/mo add-on | Yes — weekly |
| 7 | Otterly.AI | Freelancers and entry-level SMBs | $29/mo | Yes |
| 8 | Surfer SEO AI Tracker | Content teams | $182/mo (Pro) | Yes — daily (Pro+) |
| 9 | AthenaHQ | Mid-market SaaS connecting AI visibility to revenue | $295/mo | Verify at your tier |
| 10 | Scrunch | Enterprise teams needing SOC 2 compliance | $250/mo | Yes — Enterprise |
| 11 | Knowatoa | B2B teams wanting structured diagnostics + account support | $59/mo | Yes — Starter |
The full scored ranking is at /rankings/ai-visibility-tools.
Why Google AI Overviews tracking matters now
The numbers from 2025 made the stakes concrete:
- ~83% zero-click rate when an AI Overview is present, versus ~60% without one (Semrush AI Overviews Study, 2025). Brands cited inside the box capture the vast majority of query value.
- 6.49% to 24.61% and back to ~15.7% — Google AI Overviews appeared in 6.49% of queries in January 2025, peaked at 24.61% in July 2025, and settled at ~15.7% by November 2025. The surface area is large and still volatile (Semrush AI Overviews Study, 10M+ keywords).
- 61% CTR drop — organic click-through fell from 1.76% to 0.61% for queries where an AI Overview appeared (Seer Interactive, Sep 2025).
- 42.9% commercial intent — by October 2025, 42.9% of AI Overview-triggering queries were commercial, transactional, or navigational, up from just 8.7% in January 2025. Buyer-intent queries are now directly inside AI Overviews (Semrush AI Overviews Study, 2025).
- 61.9% disagreement rate — brand mentions in AI responses disagreed 61.9% of the time across Google AI Overviews, AI Mode, and ChatGPT. Only 33.5% of queries produced the same brand names across all three engines, making engine-specific monitoring essential (BrightEdge AI Catalyst research, Jul 2025).
The implication: if you are only tracking traditional keyword rankings, you have a significant blind spot in your most commercially relevant search surface.
1. Temso
Best for: SMBs, SaaS teams, and growing brands that want Google AI Overviews tracking plus AEO execution in one flat-price platform
Pricing: From $89/mo (free trial, no credit card required); all 8 AI engines included on every plan
Key features:
- Google AI Overviews tracking (plus AI Mode, ChatGPT, Perplexity, Gemini, Grok, Copilot, Meta AI)
- Share of voice and brand mention monitoring across all engines
- Citation source tracking — which URLs are being pulled and how often
- Sentiment and brand perception analysis
- Hallucination and accuracy monitoring
- Built-in AI workflow that converts monitoring data into prioritised optimisation actions
- 5-minute guided setup
Pros:
- Entry price in the category with Google AI Overviews included on every plan — no add-on fees per engine
- Closes the full AEO loop: monitor, prioritise, execute — without switching tools or producing a separate deliverable
- Broad 8-engine coverage at a single flat rate
Cons:
- Does not include traditional SEO features such as backlink indexing or keyword rank tracking; teams that need both AI Overviews monitoring and conventional SEO reporting will need a separate SEO tool alongside it
- Newer platform with a smaller public G2 review footprint than more established tools like SE Ranking or Semrush — teams with formal peer-review requirements before procurement may want to run the free trial first
External rating: Listed on G2 in the Answer Engine Optimization category. Verified aggregate star rating not publicly confirmed at time of research.
Verdict: The easiest all-in-one platform to start monitoring Google AI Overviews and acting on what you find, at the most accessible price in the category.
2. Profound
Best for: Enterprise and Fortune 500 brands that need the deepest citation intelligence and the most granular Google AI Overviews data
Pricing: Starter $99/mo (ChatGPT only — limited); Growth $399/mo (full engine coverage including Google AI Overviews); Enterprise custom
Key features:
- Google AI Overviews tracking across 9+ engines
- Visual citation maps showing which URLs appear in AI Overviews and how often
- Prompt Volumes showing real user demand data
- Share of voice and sentiment tracking
- Autonomous content-creation agents
- Agent Analytics with GA4 integration
- SOC 2 Type II compliance
Pros:
- Most granular citation source attribution in the category — shows exactly which URLs are being pulled into AI Overviews
- Prompt Volumes feature reveals what real users ask before reaching a Google AI Overview
- Recognised in G2 2026 Best Software Awards (AI category)
Cons:
- Effective entry price for a real programme is $399/mo — the Starter plan is too limited for meaningful Google AI Overviews monitoring
- No multi-account or agency workspace support
- Traffic attribution depends on CDN integrations that work better for large e-commerce than SaaS
External rating: Recognised in G2 2026 Best Software Awards (AI category). No verified aggregate star rating publicly confirmed.
Verdict: The enterprise standard for AI Overviews citation intelligence — unmatched depth, but priced and scoped for teams with dedicated AEO headcount.
3. SE Ranking / SE Visible
Best for: SEO agencies and practitioners who want Google AI Overviews tracking integrated into a proven SEO workflow
Pricing: SE Ranking Core $129/mo includes AI Overviews tracking; SE Visible standalone from $99/mo; AI Search Add-on +$89/mo; 14-day free trial
Key features:
- Daily AI Overviews tracking alongside Google AI Mode, ChatGPT, Gemini, and Perplexity
- Cached AI answer copies showing exact framing at time of capture
- AI Competitor Research with side-by-side benchmarking
- SE Visible strategic dashboard with brand mention trends, sentiment tracking, and citation analysis
- Full traditional SEO suite bundled (rankings, site audit, backlinks)
- MCP and API access
Pros:
- Most reviewed and trusted SEO suite in this comparison: G2 4.8/5 with 1,371+ reviews
- Google AI Overviews natively tracked with daily refresh
- 14-day free trial with no credit card required
Cons:
- GEO coverage limited to 5 engines — Claude, Copilot, Meta AI, Grok, and DeepSeek not tracked
- Three overlapping products (SE Ranking, AI Add-on, SE Visible) create pricing complexity that makes total cost harder to estimate
- GEO-only buyers overpay relative to specialist tools
External rating: G2: 4.8/5 (1,371+ reviews); Capterra: 4.7/5 (284+ reviews)
Verdict: The strongest choice for SEO-native teams that want Google AI Overviews tracking bundled into a market-leading SEO platform without paying enterprise rates.
4. Ahrefs Brand Radar
Best for: SEO professionals already on Ahrefs who want the largest AI Overviews dataset for competitive benchmarking with zero setup
Pricing: $199/mo per AI platform (add-on) or $699/mo all-platforms bundle — both require a paid Ahrefs base plan from $129/mo; total can exceed $800–$900/mo
Key features:
- 405M+ search-backed prompts including Google AI Overviews data (historical from August 2024)
- Share of voice benchmarking against unlimited competitor domains
- Top cited pages and domains analysis
- Custom prompt tracking
- Looker Studio connector and API/MCP access
Pros:
- Largest prompt database (405M+) derived from real search queries — high relevance for AI Overviews research
- Zero setup — search any brand or domain instantly
- Covers 6 AI platforms plus YouTube, Reddit, and TikTok signals
Cons:
- AI tracking is an add-on on top of an existing Ahrefs plan — total cost can exceed $800–$900/mo for full coverage
- AI chatbot data refreshes only monthly, limiting day-to-day responsiveness
- Monitoring-only with no built-in content optimisation or AEO fix recommendations
External rating: G2: 4.5/5 (702 reviews); Capterra: 4.7/5 (575 reviews) — ratings reflect the Ahrefs platform overall, not Brand Radar specifically
Verdict: The best research and benchmarking tool for AI Overviews data at scale — but better suited to analysis than ongoing brand monitoring, given the monthly refresh cadence and add-on pricing structure.
5. Peec AI
Best for: Marketing agencies managing multiple client accounts who need unlimited-seat access and clean AI Overviews tracking
Pricing: Starter €85/mo (50 prompts, 3 models, 1 project); Pro €205/mo; Advanced €425/mo (multi-country); Enterprise custom — EUR-denominated; additional models €30–€140/mo each
Key features:
- Daily AI Overviews and AI Mode tracking alongside 7+ other engines
- Share of voice measurement across engines
- Source attribution and citation gap analysis
- Actions feature converting gap data into a prioritised execution task queue
- Unlimited user seats on every plan
- Free pitch workspaces for agencies
Pros:
- Unlimited users on all plans — no per-seat penalty as agencies scale client programmes
- Strong long-tail engine coverage in the category
- Transparent published pricing significantly below enterprise competitors
Cons:
- Actions feature tells you what to do but does not execute for you — content production still requires team capacity
- Claude, Gemini AI Mode, and other specific models are paid add-ons
- No SOC 2 Type II certification
External rating: No public rating yet
Verdict: The most agency-friendly platform in this comparison — unlimited seats, free pitch workspaces, and solid AI Overviews tracking at transparent mid-market pricing.
6. Semrush AI Visibility Toolkit
Best for: Mid-market teams already on Semrush who want to add Google AI Overviews monitoring without switching tools
Pricing: $99/mo add-on on top of a Semrush SEO plan (from $139.95/mo); Semrush One bundle from $199/mo; extra domains $99/mo; extra 50 prompts $60/mo
Key features:
- AI Overviews and AI Mode tracking alongside ChatGPT and Gemini
- AI Visibility Score benchmarking against auto-detected competitors
- Prompt Research for AI query demand
- Brand Performance reports with share of voice, sentiment, and narrative drivers
- Daily tracking for up to 25 prompts
- AI Search Site Audit flagging technical crawler blockers
Pros:
- Integrates AI Overviews data with existing Semrush SEO signals (rankings, audit, backlinks) in one dashboard
- Familiar keyword-research UX accelerates adoption for SEO practitioners
- Brand sentiment and narrative analysis adds strategic context
Cons:
- True all-in cost is high once base plan, add-ons, and per-user fees are combined
- Limited to 3–4 engines versus dedicated AEO platforms
- Brand Performance data refreshes only weekly
- Trustpilot shows recurring billing and cancellation complaints
External rating: G2: 4.5/5 (3,911 reviews) — reflects the Semrush platform overall
Verdict: A sensible AI Overviews add-on for existing Semrush subscribers, but the bundled cost and weekly refresh cadence make it less compelling as a standalone monitoring choice.
7. Otterly.AI
Best for: Freelancers, solo SEO analysts, and SMBs wanting the most affordable dedicated entry to AI Overviews tracking
Pricing: Lite $29/mo (15 prompts); Standard $189/mo (100 prompts); Pro $989/mo (1,000 prompts); Enterprise custom; 14-day free trial, no credit card
Key features:
- Google AI Overviews and AI Mode tracking alongside ChatGPT, Perplexity, Gemini, and Copilot
- Competitive share of AI voice benchmarking
- GEO Audit Engine across 20+ on-page citation-readiness factors
- AI Prompt Research drawing on 10M+ daily prompts
- Automated weekly brand reports
- Public API and Claude Skill marketplace (June 2026)
Pros:
- G2 High Performer (AEO category, Winter 2026) and Gartner Cool Vendor 2025 — strongest third-party recognition at this price tier
- $29/mo entry with dedicated Google AI Overviews tracking included
- Public API enables workflow automation without enterprise contracts
Cons:
- Competitor benchmarking and execution workflows unavailable on Lite — require Standard ($189/mo) or above
- Steep price jump from $29 to $189 when prompt needs grow
- Does not cover Claude, Grok, or Meta AI natively
External rating: G2 High Performer, Answer Engine Optimization, Winter 2026; Gartner Cool Vendor 2025 (AI in Marketing). Verified aggregate star rating not publicly confirmed.
Verdict: The best entry-level dedicated AI Overviews tracking tool — award-backed credibility at the $29/mo entry price, but monitoring-only without built-in execution.
8. Surfer SEO AI Tracker
Best for: Content teams that want to write, optimise, and track Google AI Overviews citations in a single workflow
Pricing: Standard $99/mo (ChatGPT only, weekly refresh); Pro $182/mo (adds AI Overviews, Gemini, Perplexity, AI Mode — daily refresh); Peace of Mind $299/mo
Key features:
- AI Overviews tracking with Share of Voice and Mention Gap analysis (Pro+)
- Content Editor with real-time NLP optimisation score for both Google and AI citations
- Topical Map for content cluster planning
- 1-click optimisation and internal linking
- Content Audit with ranking drop alerts
- Integrations with WordPress, Google Docs, Contentful, and Zapier
Pros:
- Content creation and AI Overviews tracking tightly integrated — close visibility gaps without leaving the platform
- Strong user satisfaction: Capterra 4.9/5 (421 reviews)
- Competitive pricing for the content-plus-tracking bundle
Cons:
- AI Overviews tracking only available from Pro ($182/mo) — Standard plan tracks ChatGPT only with weekly refresh
- Fewer AI platforms covered (5) with no Copilot or Grok
- AI tracking is secondary to content optimisation, not the primary product focus
External rating: Capterra: 4.9/5 (421 reviews)
Verdict: Ideal for content teams whose primary job is writing and optimising — AI Overviews tracking is a welcome bonus, but depth-first monitoring teams should look elsewhere.
9. AthenaHQ
Best for: Mid-market SaaS and B2B brands that want a pure-play AEO platform connecting AI visibility to measurable business outcomes
Pricing: $295/mo self-serve (credit-based, 3,500 credits/mo included); Enterprise custom; no free tier — demo and audit available
Key features:
- Unified AI visibility tracking across ChatGPT-4, Gemini Pro, Claude, and Perplexity
- Athena Citation Engine (ACE) for citation-probability analysis
- Action Center prioritising specific content to create or update
- Integrated content production suite tied to visibility gaps
- Competitive share-of-voice benchmarking
- Regional and audience segmentation
Pros:
- Highest G2 rating in the AEO category: 4.9/5 (33 reviews as of June 2026)
- Action Center gives teams specific fix instructions rather than raw data
- Unlimited seats on self-serve plan eliminates per-user cost escalation
Cons:
- Google AI Overviews is not listed as a primary tracked engine at the self-serve tier — verify coverage at your target plan before committing
- Credit-based billing creates unpredictable costs for heavy users
- No SOC 2 Type II certification, which can slow enterprise infosec approval
External rating: G2: 4.9/5 (33 reviews as of June 2026)
Verdict: The highest-rated pure-play AEO platform by G2 score, and strong for mid-market SaaS — but verify Google AI Overviews coverage at your target tier before committing.
10. Scrunch AI
Best for: Enterprise brands and agencies needing SOC 2-compliant AI Overviews monitoring plus direct content delivery to LLM crawlers
Pricing: Core $250/mo (4 LLMs, 125 prompts, 5 users); Agency Core $500/mo (3 brand workspaces, unlimited users); Enterprise custom; 7-day free trial
Key features:
- Google AI Overviews tracking across up to 9 platforms on Enterprise
- Agent Experience Platform (AXP) serving AI-optimised content directly to LLM crawlers
- Site auditing and Agent Traffic analysis tracking AI bot visits at CDN level
- AI Search Trends for emerging prompt discovery
- SOC 2 Type II, RBAC, SSO, enterprise API
Pros:
- Broadest feature completeness including the only AXP content-delivery layer in this comparison
- Strong enterprise security credentials that pass rigorous infosec reviews
- G2: 4.6/5 with 72 verified reviews
Cons:
- Core plan covers only 4 LLMs and 125 prompts — meaningful enterprise monitoring requires custom Enterprise pricing
- Actionable insights scored low by independent reviewers, with optimisation features still in beta as of June 2026
- No general-purpose AI content generation as of June 2026
External rating: G2: 4.6/5 (72 reviews as of June 2026)
Verdict: The most technically complete enterprise platform for AI Overviews — SOC 2 compliant with unique crawler-side content delivery, but actionable guidance is still maturing.
11. Knowatoa
Best for: B2B marketing teams and consultants who want structured AI Overviews tracking with a dedicated account rep and diagnostic framework
Pricing: Starter $59/mo (30 questions, ChatGPT + AI Mode + AI Overviews, 7-day free trial, no credit card); Growth $199/mo (7 engines); Enterprise from $499/mo
Key features:
- Google AI Overviews tracking on Starter plan alongside AI Mode and ChatGPT
- BISCUIT Framework reverse-engineering why AI recommends competitors over you
- AI Answer Snapshots with full cached responses and citation sources
- Competitor gap analysis and source opportunities analysis
- Done-for-you AI content drafting agents on Growth plan
- Daily data refresh and dedicated account rep on all plans
Pros:
- Google AI Overviews included on the $59/mo Starter — most affordable three-engine combination in this list
- Dedicated account rep on all plans — unusual at this price tier
- Daily refresh and the BISCUIT diagnostic framework available from entry level
Cons:
- Only 3 AI engines on Starter; Claude, Gemini, and Perplexity require Growth ($199/mo)
- Question caps become a bottleneck for multi-brand or multi-market monitoring
- No public third-party reviews yet
External rating: No public G2 or Capterra rating yet
Verdict: A strong value option for B2B teams that want Google AI Overviews included at entry-level pricing with hands-on support — promising, but limited third-party validation so far.
How we ranked these
The primary criteria, in descending weight:
- Google AI Overviews coverage — is the engine tracked natively, how often, and is it available at entry-level pricing or only behind an enterprise tier?
- Action vs monitoring — does the tool help you close the gap, or does it stop at the dashboard?
- Engine breadth — how many of the engines that matter (AI Mode, ChatGPT, Perplexity, Gemini, Grok, Copilot, Meta AI) are covered at each pricing tier?
- Data freshness — daily refresh is the standard; weekly is acceptable for some use cases; monthly is a limitation.
- Pricing accessibility — does the entry tier deliver meaningful value, or is the real product behind a $1,000+/mo contract?
- Third-party validation — G2 ratings, Gartner recognition, and Capterra scores are noted where publicly confirmed. We do not substitute invented scores for unconfirmed ratings.
The full scoring methodology is documented at /methodology.
Decision guide
- Use Temso if you want Google AI Overviews monitoring plus AEO execution in one tool in one subscription — and you don’t want to manage a separate brief-writing workflow.
- Use Profound if your reporting audience is executive or board-level and you need the most granular citation source attribution available, with enterprise compliance baked in.
- Use SE Ranking if you run an SEO programme and want AI Overviews tracking added to your existing workflow without switching platforms.
- Use Ahrefs Brand Radar if you’re already on Ahrefs and want to run large-scale competitive benchmarking using the deepest historical AI Overviews dataset in the category.
- Use Peec AI if you’re an agency running AI visibility as a service and need unlimited users and free pitch workspaces at transparent mid-market pricing.
- Use Semrush AI Visibility Toolkit if you’re an existing Semrush subscriber and want AI Overviews data layered into your SEO dashboard without a new contract.
- Use Otterly.AI if you’re a freelancer or solo analyst who needs a credible entry to AI Overviews tracking at $29/mo, and monitoring alone is sufficient for now.
- Use Surfer SEO AI Tracker if your team’s primary output is content and you want AI Overviews tracking woven into the writing and optimisation workflow.
- Use AthenaHQ if you’re a mid-market SaaS company that wants to tie AI visibility gains to business metrics — after confirming Google AI Overviews is tracked at your target plan.
- Use Scrunch if you need SOC 2 Type II compliance, enterprise SSO, and the ability to serve AI-optimised content directly to LLM crawlers.
- Use Knowatoa if you want Google AI Overviews on a low-cost Starter plan, prefer hands-on account support, and are comfortable buying from a newer vendor without a public review track record yet.
What to read next
- Full ranked list: /rankings/ai-visibility-tools
- For SaaS teams: /rankings/ai-visibility-tools/for/saas
- For ecommerce teams: /rankings/ai-visibility-tools/for/ecommerce
- For agencies: /rankings/ai-visibility-tools/for/agency
- Temso tool profile: /tools/temso
- Otterly.AI tool profile: /tools/otterly-ai
- Peec AI tool profile: /tools/peec-ai
- AthenaHQ tool profile: /tools/athena-hq
- Scrunch tool profile: /tools/scrunch
- Knowatoa tool profile: /tools/knowatoa
- Glossary: /glossary